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Featured Resource2024 Nurse Salary and Job Satisfaction ReportUnderstanding what nurses want and need can help you assess and adapt your approaches to recruitment and retention.View Report ∨
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When teams talk about marketing and advertising, they often blur the two. For this post, marketing means the broader growth strategy across channels such as SEO, organic social, email, content, events, and paid media. Advertising means the paid tactics specifically: paid social, paid search, display, video, audio, sponsorships, and retail media. This article focuses on [&hellip...
Television has not disappeared. It has evolved. As audiences move to streaming, Connected TV (CTV) advertising gives brands a way to reach viewers with high-impact video and more precise targeting and measurement than traditional linear TV. Nielsen reported that streaming accounted for 44.8% of total TV viewing in May 2025, surpassing broadcast and cable combined for the [&hellip...
Sponsored content is paid content created by or for a brand and published to match the style and context of the platform where it appears. Its strength is blending promotion with useful or engaging content in a format that feels more integrated than a traditional ad. Key takeaways Sponsored content is paid content designed to fit the platform where it [&hellip...
A thoughtfully planned hiring interview and the right nursing interview questions can help you find the best nurses for your organization...
The decades-long staffing shortage and high turnover rates pose complex nursing challenges — challenges that extend to recruiters as they try to find new talent to fill open roles. Nurse recruitment can often feel like an uphill, never-ending battle. Data can help make sense of what healthcare workers find most challenging about their roles and [&hellip...
If the past few years of living through a pandemic have taught us anything, it’s that that nurses are the backbone of patient care. They bring a level of compassion and dedication to their patients and employers — and so much more. Indeed, the job outlook for nursing acknowledges their critical role in society. Statistics [&hellip...
Nurses witness all the results of their hard work in caring for their patients through difficult times. This is why nursing can be one of the most rewarding professions...
A good salary is important, but it's not the only way to retain nurses. Learn all about nurse benefits, including the not-so-obvious ones...
Burnout remains a motivator for nurses leaving the profession. But finding new nursing roles can alleviate burnout and transform careers...
In today's fast-paced healthcare landscape, a better understanding of the current issues in nursing can help recruiters bring more talent in the door...
Nurse leaders seek innovative strategies to address challenges in attracting new nurses. But what are new nurses looking for in an employer...
Prioritizing education and experience alone may be a recruiting strategy of the past. Learn how skills-based hiring can open doors for nursing candidates...
Surprising nurse interview questions can shed light on a nurse's personality more naturally than routine questions and answers...
Cultural competence requires respect and empathy. In nurse recruitment, this can be the difference in attracting the best applicants...
Healthcare expert, Cara Silletto, President and Chief Retention Officer at Magnet Culture, shares nurse retention tips...
It is a privilege to celebrate you every June for National Healthcare Recruiter Recognition Day. Thank you for all you do...
Make a difference for nurses by taking the opportunity to highlight National Nurses Week and all they do to advance patient safety...
The importance of updating job descriptions isn't prioritized by everyone. Learn why you should make time for them at your organization...
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