{"id":11228,"date":"2017-10-20T23:08:00","date_gmt":"2017-10-21T06:08:00","guid":{"rendered":"http:\/\/nursemk.wpengine.com\/agency-shares-lessons-from-hurricane-harvey\/"},"modified":"2025-08-18T12:25:30","modified_gmt":"2025-08-18T16:25:30","slug":"agency-shares-lessons-from-hurricane-harvey","status":"publish","type":"post","link":"https:\/\/www.nurse.com\/solutions\/blog\/agency-shares-lessons-from-hurricane-harvey","title":{"rendered":"Hurricane Harvey: Houston Staffing Agency Shares Lessons Learned"},"content":{"rendered":"

As a Houston native, Stephen Carter has weathered many storms, but the devastation of Hurricane Harvey opened his eyes to the true meaning of emergency preparedness.<\/a><\/h2>\n

Carter is CEO of Sterling Staffing Solutions<\/a>, whose 575 clinicians provide healthcare to about 800 patients in their homes across Texas, including Houston. He shares with you the lessons his business learned during Hurricane Harvey and its aftermath.<\/p>\n

\u201cAs a native Houstonian, sometimes you can get to feeling a little immune,” Carter said.<\/p>\n

“You prepare for a storm, but think, \u2018This too shall pass.\u2019 But as we got close to the end of the week, we realized the storm was significant and shut down the office to allow employees to prepare their homes.”<\/p>\n

\"Hurricane<\/a>
Sterling Staffing Solutions\u2019 clinicians and patients took photos of their homes and neighborhoods during the floods from Hurricane Harvey.<\/figcaption><\/figure>\n

\u201cSaturday, Aug. 26, is when the storm started to roll in. Even then, I remember people on social media joking about the storm. From Saturday on, it was nonstop rain. By Sunday, we\u2019re watching the news and realize it\u2019s a disaster across Houston and we\u2019re just not prepared.\u201d<\/p>\n

Ensure your business is ready for disaster<\/h3>\n

From loss of business income to trying to track down clients and clinicians displaced by the hurricane, <\/a>Carter discovered he had a lot to learn.<\/p>\n

\u201cHonestly, we were about 1 percent prepared at work,\u201d he said. \u201cWe all have a personal emergency plan as to where you\u2019re going if you have to leave your home \u2026 but I have this business that may need to be protected as well. We did have a rainy-day fund, and we had professional liability insurance, but we didn\u2019t have flood insurance.\u201d<\/p>\n

Luckily, it wasn\u2019t needed\u00a0because his business offices stayed dry.<\/p>\n

Key business challenges post Hurricane Harvey<\/h3>\n

Sterling Staffing Solutions’ biggest challenge was that its patients often are recently discharged from hospitals and need aggressive therapy. Even one appointment can have a crucial impact.<\/p>\n

\u201cWhen the storm came through, we had patients displaced, and we had no clue where they were,\u201d Carter said. \u201cThen we had scenarios where we had patients, but we could not find clinicians who could service them. Sometimes we couldn\u2019t find either.\u201d<\/p>\n

But Sterling Staffing Solutions was able to find solutions. \u201cWe got creative and formed partnerships with sister businesses in the Houston area and helped each other to make sure our patients got the care they needed,\u201d Carter said.<\/p>\n

The agency also called clinicians\u2019 emergency contact info until they could find employees or backups.<\/p>\n

Carter\u2019s goal is to develop \u201c<\/strong>a written emergency plan to analyze everything that could happen. I learned from the storm it\u2019s just not one thing.\u201d<\/p>\n

\"\"<\/a><\/p>\n

Items businesses should add to emergency plans<\/h3>\n

Not all businesses were as fortunate as Sterling Staffing Solutions, so\u00a0Carter wants to share lessons he learned during Harvey, including these tips:<\/p>\n

    \n
  1. Maintain a financial cushion.<\/strong> When mail delivery \u2013 and payments \u2013 were delayed, Sterling Staffing Solutions’ income was slashed to 25 percent for two weeks. Luckily, the business had a rainy-day fund to bridge the gap. Carter recommends starting with one month of savings and increasing it as a business grows.<\/li>\n
  2. Take a critical look at risks to your business.<\/strong> Consider multiple scenarios, whether it\u2019s a natural disaster, terrorist attack, equipment failure or other event, and formulate a plan to handle each.<\/li>\n
  3. Reassess insurance policies.<\/strong> Consider the calamities that could impact your business, and choose policies accordingly. Even businesses that aren\u2019t in a flood plain can experience water damage capable of destroying valuable assets like computers and data. Consider professional liability, rental, property and workers\u2019 compensation coverage.<\/li>\n
  4. Have a communication plan. <\/strong>Ensure you know how you will communicate with employees and clients, and know what alternatives are available if cell towers are down. Carter said the \u201cCajun Navy,\u201d Louisiana volunteers who used their own boats to rescue people, were able to use a walkie-talkie app on cell phones to stay in touch.<\/li>\n<\/ol>\n

    Carter said while things are improving for Sterling Staffing Solutions in the wake of Harvey, \u201cFrankly, we have quite a few businesses in Houston that won\u2019t recover.<\/p>\n

    “Our business is slowly recovering from a sales perspective, getting close to normal, but it\u2019s still been a struggle,” Carter said. “We\u2019re fortunate that we were diversified and had business in different cities.\u201d<\/p>\n

    But Carter\u2019s determined not to depend on luck, and vows to be better prepared in the future. \u201cAs they say, \u2018If you don\u2019t have a plan, you\u2019re planning to fail,\u2019 \u201d he said.<\/p>\n","protected":false},"excerpt":{"rendered":"

    As a Houston native, Stephen Carter has weathered many storms, but the devastation of Hurricane Harvey opened his eyes to the true meaning of emergency preparedness. As CEO of Sterling Staffing Solutions, he shares the lessons his business learned during Hurricane Harvey and its aftermath.<\/p>\n","protected":false},"author":112,"featured_media":1955,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[27],"tags":[],"coauthors":[1432],"class_list":["post-11228","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nursing-recruitment"],"acf":[],"yoast_head":"\nHouston staffing agency shares lessons learned from Hurricane Harvey<\/title>\n<meta name=\"description\" content=\"The devastation of Hurricane Harvey reveals the true meaning of emergency preparedness to one healthcare staffing agency.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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